L to R: Cash Mob's Dale Johanson

L to R: Cash Mob's Dale Johanson

Going local with Field to Fork

Cash Mob Chilliwack is launching 'Field to Fork' Tuesday at four Chilliwack restaurants for the rest of September

Local food products often end up on perfectly presented plates in the higher-end restaurants in Vancouver.

But hometown restaurants rarely take the trouble to trumpet the glory of these premium local ingredients.

Cash Mob Chilliwack is launching ‘Field to Fork’ Tuesday at four Chilliwack restaurants to keep diners shopping locally, and putting the emphasis on local products.

Each restaurant will feature a special Field to Fork menu item, whimsically described on the Cash Mob Facebook page as “local plenty for about twenty” from local producers.

Participating restos include Bravo and Bozzini’s on Yale Road, Jacksons on Vedder Road and Lakeside Beach Club at Cultus Lake.

The idea is simple, say Cash Mob founders and organizers Scott McVetty and Dale Johnson.

Chilliwack has some outstanding restaurants, but some people instinctively head out to Vancouver to dine.

Field to Fork, from Sept. 17 to Sept. 30, is a new and different way to continue on the tradition of “flash mobbing” Chilliwack businesses with about $20 apiece.

“We keep evolving but as usual Cash Mob handles no cash and earns no money,” said Johnson. “We’re not a business, so there’s no trademark on the name. We’re just a couple of guys. Anyone can do this with a bit of creativity.”

The goal is purely to promote local ventures because the organizers live and work in Chilliwack.

“There is lots of good, local food here. People and chefs in Vancouver are clamouring for it,” said McVetty.

Cash Mob Chilliwack manages with support of local media and some loyal participants who believe in the cause.

“But the core philosophy is not just about shopping local, it’s about the sustainability of shopping local,” said Johnson.

salmonLocal eateries will be developing special menu offerings inspired by ingredients from local companies and producers such as: The Town Butcher, Polderside Farms, Sparkes Corn, Meadow Valley Meats and Johnston Packers.

Sourcing good quality ingredients is hard work, said Lakeside Beach Club co-owner Jeff Massey, because “good food is hard work.”

It can mean six or seven trips to various suppliers but their focus at the Abbotsford outlet, Restaurant 62, has always been on going local as much as possible, said Lakeside co-owner Alicia Bodaly.

“It’s appreciating food as it should be,” she said. “That’s always been our core focus from the beginning. So this event is a perfect fit.”

The Field to Fork initiative from Cash Mob is “commendable” since it allows Chilliwack to put the emphasis on the food resources and local growers that it has at its doorstop, which shrinks the distance that food has to travel.

“Chilliwack needs this,” Massey said. “It about sourcing good ingredients, treating them simply, and highlighting their natural flavours.”

Lakeside will be offering a seared steelhead salmon filet over corn chowder made with Sparkes corn and smoked bacon by the Goertzens of Sundance Farms for Johnston Packers.

Check out the Cash Mob Chilliwack Facebook page for extra details, and photos of the featured dishes and chances to win prizes.



Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Fire crews battle a large wildfire north of Highway 1 east of the Yale Road West exit on Thursday, April 15, 2021. (Jenna Hauck/ Chilliwack Progress)
VIDEO: Firefighters battle wildfire in Chilliwack near Hwy 1

Helicopter dropping water on large wildfire in Chilliwack near Yale Road West exit, north of highway

Fire breaks out inside Mission Walmart

Customers, staff evacuated as firefighters investigate

Japanese Canadian citizens being transferred into waiting trucks outside Hope Station House. NNMCC L2021-2-1-004. Photographs courtesy of the Nikkei National Museum and Cultural Centre
Fight continues for historic Hope Station House

Ombudsman report and stop work order come alongside district’s move to remove heritage status

Lift equipment is driven away from a fire in an adjacent unit on Industrial Way in Chilliwack on Wednesday, April 14, 2021. (Paul Henderson/ Chilliwack Progress)
Chilliwack firefighters deal with heavy smoke, extreme heat in challenging industrial fire

Crews successful in containing fire to 1 unit in industrial building, adjacent units suffer smoke damage

A woman wears a protective face covering to help prevent the spread of COVID-19 as she walks past the emergency entrance of Vancouver General Hospital in Vancouver, B.C., Friday, April 9, 2021. COVID-19 cases have been on a steady increase in the province of British Columbia over the past week. THE CANADIAN PRESS/Jonathan Hayward
Top doctor warns B.C.’s daily cases could reach 3,000 as COVID hospitalizations surge

There are more than 400 people in hospital, with 125 of them in ICU

The father of Aaliyah Rosa planted a tree and laid a plaque in her memory in 2018. (Langley Advance Times files)
Final witness will extend Langley child murder trial into May or June

Lengthy trial began last autumn with COVID and other factors forcing it to take longer than expected

The corner of 96th Avenue and Glover Road in Fort Langley now has traffic signals, and new “touchless” signal activation buttons. (Matthew Claxton/Langley Advance Times)
Busy Fort Langley intersection gets ‘touchless’ crosswalk signals

The new traffic light started operation in April

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

A crossing guard stops traffic as students wearing face masks to curb the spread of COVID-19 arrive at Ecole Woodward Hill Elementary School, in Surrey, B.C., on Tuesday, February 23, 2021. A number of schools in the Fraser Health region, including Woodward Hill, have reported cases of the B.1.7.7 COVID-19 variant first detected in the U.K. THE CANADIAN PRESS/Darryl Dyck
COVID-infected students in Lower Mainland schools transmitting to 1 to 2 others: data

Eight to 13 per cent of COVID cases among students in the Lower Mainland were acquired in schools, B.C. says

Dr. Bonnie Henry – in a B.C. health order that went into effect April 12 – granted WorkSafe inspectors the power to enforce workplace closures with COVID-19 spread. THE CANADIAN PRESS/Jonathan Hayward
24 workplace closures being enforced in Fraser Health under new COVID-19 order

WorkSafe inspectors the power to enforce closures if COVID-19 has spread to 3 or more employees

Maple Ridge Fire and Rescue were conducting training operations at Gold Creek Falls when a firefighter broke their leg. (Eileen Robinson photo - Special to The News)
Firefighter suffers broken leg during swift water rescue practice in Golden Ears park

A training exercise at Maple Ridge waterfall on Wedesday results in mishap

Norm Scott, president of Royal Canadian Legion Branch # 91, is disappointed the Legion does not qualify for COVID financial assistance from the provincial government. (Black Press Media file photo)
B.C.’s pandemic aid package passing Legion branches by

Federal non-profit status stymies provincial assistance eligibility

Most Read