Mark Sheeley and Dean Barkman, owner of Cap-It Chilliwack, welcome the community for the store’s 20th anniversary Sept. 15.

Cap-It Chilliwack celebrating 20 years of outstanding customer service

Happy customers keep coming back

Never mind “location, location, location.” For Cap-It Chilliwack, the three most important things are “service, service, service.”

Cap-It Chilliwack is celebrating its 20th anniversary with a one-day sale on Saturday, Sept. 15. “With very few exceptions, we’ll pay the tax on your purchase,” owner Dean Barkman says.

They’ll have exciting product demonstrations, free hot dogs and lots of prizes, including a stand-up paddleboard.

Barkman says his team makes it their business every day to make sure customers walk out the door happy.

“We’re fortunate enough to work in a business where people come in happy,” he says. “People just bought a new vehicle, they’re excited, and they need some things to suit it to their needs. They should be at least as happy going out as they were coming in.”

Cap-It will outfit customers with all kinds of products for work or recreation – towing, camping, off-road features, roof racks, lights and more. They sell high-quality products that offer exceptional value.

“When I first started, we were doing canopies, tool boxes, running boards and hitches and wiring,” Barkman said. “I’ve seen the business evolve.”

Now they’re selling a lot of roof racks, bike racks, camping gear, rooftop tents, tires and lift kits. “People are active, they need gear to accommodate their lifestyle.”

At Cap-It Chilliwack, service means informing customers about their product options. The emphasis is on value over price – you can always find a cheaper product, Barkman says, but you won’t find better value. The Cap-It staff will also show you how to use your new equipment, and they’re on hand to help you after you’ve made your purchase.

That is one of the big differences between buying from a local dealer versus shopping online – and again, Barkman chalks it up to service.

“Make sure you get a quality product for the right price. If the customer is educated and sees the value in a good quality product, you know typically they’ll be happy and they’ll keep coming back,” he said.


The Cap-It Chilliwack team outfits customers’ vehicles with all kinds of products for work or recreation.

Comments are closed

Just Posted

Chilliwack prolific offender wanted yet again

B.C.-wide warrant issued for David Allen Geoghegan

One man, two women charged with stolen pickup downtown Chilliwack

None of the three have criminal history in B.C.

COLUMN: Should elected officials block constituents and reporters on social media?

Ottawa mayor was sued for doing that but a Chilliwack school trustee didn’t get that message

Chilliwack-Hope MP says new summer jobs grant application no longer includes ‘values test’

Those with anti-abortion beliefs left out last year because of requirement to respect the Charter

Ask the Coach: Chilliwack Chiefs bench boss Brian Maloney talks shootouts

Ask the Coach is a bi-weekly feature where Maloney gives unfiltered answers to fan questions.

Rare ‘super blood wolf moon’ takes to the skies this Sunday

Celestial event happens only three times this century

Missing man from Crowsnest Pass could be in Lower Mainland

58-year-old Stuart David Duff was last seen on Jan. 6, 2019.

Scientists ID another possible threat to orcas: pink salmon

For two decades, significantly more of the whales have died in even-numbered years than in odd years

B.C. dangerous offender in court for violating no-contact order, sends letter to victim

Wayne Belleville was shocked to see a letter addressed to him from his shooter, Ronald Teneycke

Judge denies requests from Calgary couple charged in son’s death

David and Collet Stephan wanted $4 million to pay for past and future legal bills

Explosion sends B.C. firefighter to hospital

Kelowna fire crews responded to a blaze at Pope’sGallery of BC Art & Photography on Friday

Ex-Mountie investigating ‘Surrey six’ murders pleads guilty to obstruction

Derek Brassington entered his plea in B.C. Supreme Court on Friday

Man blames his loud car radio, sirens for crash with B.C. ambulance

Tribunal rejects bid to recoup ICBC costs after crash deemed 100-per-cent his fault

RECALL: Salmon Village maple salmon nuggets

Customers warned not to eat product due to possible Listeria contamination

Most Read